Apple CEO Tim Cook spoke candidly about his future at the company in a recent interview with Wired. Despite speculation about his departure, Cook emphasized his deep emotional connection to Apple and confirmed that he will step down only when he feels it’s the right time. He also shared insights on artificial intelligence, Apple’s mixed-reality products, and the future of smartphones.
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- Tim Cook confirms he will step down from Apple when the “right time” comes, driven by his personal feelings.
- Despite rumors of his departure, Cook is committed to Apple, having been with the company since 1998.
- Cook emphasizes his strong emotional attachment to Apple and finds it hard to imagine a life without the company.
- Cook is still passionate about Apple’s future, despite being with the company for over two decades.
- Cook discusses the role of AI in Apple, acknowledging its potential but stressing its early stages.
- He advocates for the responsible and cautious use of AI to ensure it improves lives meaningfully.
- Cook believes Apple’s mixed-reality product, Vision Pro, will continue to thrive and predicts AR will be a “huge deal” for the company.
- He also stresses the importance of maintaining balance, expressing concern over excessive screen time in smartphones.
- Cook is confident that smartphones still have a strong future, despite the rise of AI and mixed-reality technologies.
- While Cook’s exit is not imminent, his leadership continues to shape Apple’s direction toward a future focused on innovation and responsibility.




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