India’s ‘Desh Ka Prakriti Parikshan Abhiyaan’ has successfully secured five Guinness World Records, highlighting the country’s commitment to Ayurveda and holistic healthcare. The first phase of the campaign, supported by the Ministry of Ayush and the National Commission for Indian System of Medicine (NCISM), concluded on February 20, 2025, in Mumbai, marking a milestone in integrating Ayurveda with public health.

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• ‘Desh Ka Prakriti Parikshan Abhiyaan’ set five Guinness World Records for public health engagement.
• The campaign received 13,892,976 pledges, surpassing previous records for health campaigns.
• A new global record was set for the most pledges received in a week: 6,004,912.
• The most pledges received in a month also broke a record with 13,892,976 pledges.
• India’s previous record for health campaign pledges (569,057) was broken.
• The campaign created the largest online photo album with 62,525 photos, breaking the previous record.
• It also achieved the largest online video album with 12,798 videos, surpassing the previous record of 8,992 videos.
• Over 1.29 crore people participated in the campaign, surpassing the target of 1 crore.
• 1,81,667 volunteers, including Ayurveda students, teachers, and physicians, contributed to the initiative.
• The campaign reinforced Ayurveda’s role in preventive healthcare and received global recognition.
• Prime Minister Modi launched the campaign, with President Droupadi Murmu as the first participant.
• The campaign’s success strengthens the global standing of Ayurveda and its integration with modern healthcare.