Former First Lady Melania Trump has launched her own meme cryptocurrency, $MELANIA, following the debut of her husband Donald Trump’s $TRUMP coin. The digital currency, introduced on January 21, 2025, is aimed at engaging her followers and reflecting her personal brand.

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• Melania Trump introduced her cryptocurrency, $MELANIA, on January 21, 2025.
• The $MELANIA coin is a meme coin, which operates on the Solana blockchain.
• The coin is intended to represent Melania Trump’s brand, with no focus on investment value.
• Melania’s cryptocurrency debut comes shortly after Donald Trump’s $TRUMP coin launch.
• Both $TRUMP and $MELANIA aim to build community engagement, not traditional investments.
• $TRUMP coin initially surged in value, reaching USD 70 before falling to USD 40 after the $MELANIA launch.
• The $MELANIA coin, as of January 22, 2025, was valued at around USD 12.
• $TRUMP coin’s market capitalization reached USD 13 billion, with a total supply capped at 1 billion coins.
• 80% of the $TRUMP coin supply is held by Trump Organization-affiliated entities.
• Donald Trump’s growing embrace of cryptocurrency includes a July 2024 speech at a major crypto convention.